The Dugout
Articles & Features
Kit releases, retro deep-dives, and opinions from the shirt collecting world.
Celtic release 2026/27 Adidas home shirt to mark 60 years of the Lisbon Lions
Celtic's 2026/27 Adidas home kit honours the 60th anniversary of the 1967 European Cup triumph with gold detailing and commemorative crest throughout.
ShirtSociety: where we are now
A quick update on where ShirtSociety stands today: what is in the catalogue, what is working, and where we are headed next.
Wycombe Wanderers reveal new 2026/27 Hummel home kit
Wycombe Wanderers return to their quartered roots for 2026/27 with a Hummel home shirt that draws direct inspiration from the beloved 1996/97 design.
Udinese release earthquake commemorative shirt to mark 50 years since the 1976 Friuli disaster
Macron has produced a stone-toned special edition shirt for Udinese Calcio, commemorating the 50th anniversary of the 1976 Friuli earthquake that killed nearly 1,000 people and destroyed towns across the region.
Portsmouth 1989-91 home shirt reissued by Scoreline
Scoreline has reissued Portsmouth's royal blue jacquard check home shirt from the 1989 to 1991 seasons, available in short and long sleeve.
Adidas drops World Cup 2026 home jerseys for pets
Adidas has launched a pet jersey collection for the 2026 World Cup, covering Argentina, Mexico, Colombia, and Japan.
Fenerbahçe bring back the 1995-96 shirt as a club edition
Fenerbahçe have released a remake of their classic 1995-96 home shirt, produced independently by the club and without any Adidas branding.
Puma brings back the polo collar: the Borussia Mönchengladbach King 26 shirt
White pinstripes, a black polo collar, no sponsor, and the Puma King mark on the chest. Gladbach's throwback shirt is one of the better retro releases of the season.
The Snowflake Is Back: adidas Reissues the Manchester United 1990-92 Away Shirt
adidas has officially brought back the iconic blue-and-white snowflake away shirt worn by Manchester United between 1990 and 1992. Here is everything you need to know about the reissue and the shirt that made it legendary.
Inter Milan x Pink Floyd: 50 Years of Wish You Were Here
Inter Milan teams up with Pink Floyd and Sony Music Italy to mark the 50th anniversary of Wish You Were Here with a capsule collection that connects two worlds that have more in common than you'd think.
St. Pauli's 1974 Kit Returns: Puma Revives a 50-Year-Old Classic
Puma brings back FC St. Pauli's iconic brown-and-white vertical panel shirt from the 1973/74 season, exactly 50 years after it first appeared.
Toulouse FC and Stade Toulousain unite for the 2026 Capitolium kit collection
Nike has produced a joint kit collection for Toulouse FC and Stade Toulousain, a cream and anthracite design inspired by the city's historic Capitole building, released on 14 April 2026.
The decade Umbro owned English football
For one decade, Umbro dressed the England national team, the biggest clubs in the land, and produced some of the most collectible shirts in the sport's history. This is how they did it.
How Castore went from startup to dressing Rangers, Leverkusen and England
In less than a decade, Castore built a premium sportswear brand from nothing and positioned itself as a genuine alternative to Nike and Adidas in professional football.
São Paulo's 2026 away kit by New Balance brings back the polo collar
New Balance has released São Paulo FC's 2026 away jersey, a red, white and black vertical stripe shirt with a retro polo collar and a 96-year anniversary badge near the hem.
The 10 greatest Ligue 1 shirts of the 2010s
From PSG's transformation under QSI to Monaco's title-winning season and Mbappe's emergence, these are the ten Ligue 1 shirts that defined the decade.
From Herzogenaurach to the World Cup: the history of Adidas and football
How a shoe factory in a small Bavarian town became the dominant force in football kit design, from screw-in studs in 1954 to 22 federation kits at the 2026 World Cup.
Flamengo's 2026 away kit by Adidas recalls the Copa Libertadores triumph
Adidas has released Flamengo's 2026 away jersey, a white shirt with a red and black chest band that consciously references the kit worn during their 2019 Copa Libertadores-winning season.
The 10 greatest FC Barcelona shirts of all time
From Cruyff's Dream Team to Guardiola's treble side, from Meyba to Nike, these are the ten FC Barcelona shirts that define the club's most important seasons.
FC Utrecht's fourth kit for 2025/26 was designed by a 12-year-old from the Wilhelmina Children's Hospital
Castore and FC Utrecht selected the winning design for their 2025/26 fourth kit from over 100 submissions. The design was made by Lukas, a 12-year-old patient at the Wilhelmina Children's Hospital in Utrecht.
Castore marks Huddersfield Town's century of dominance with a gold Thrice Champions kit
One hundred years after Huddersfield Town became the first English club to win three consecutive top-flight titles, Castore has released a limited edition special shirt to mark the occasion.
Hannover 96's 130th anniversary kit by Macron is all red, all tonal
To mark 130 years of Hannover 96, Macron has produced a deep crimson special edition shirt with tonal branding throughout and jacquard-woven pinstripes. It debuts against Paderborn on April 18.
The 10 best Bundesliga kits of the 2000s
The decade that gave us Kahn's penalty saves in Milan, Leverkusen's triple heartbreak, and Wolfsburg's shock title also produced some of the finest shirts German football has ever seen.
FC Lorient's 100th anniversary shirt by Joma is a collector's piece
To mark a century of football in Brittany, Joma has produced a deep black centenary shirt for FC Lorient, strictly limited to 1,926 numbered copies.
The 10 greatest Real Madrid shirts of all time
Fifteen European Cups. One shade of white. From Hummel's chevrons to Adidas's Décima kit, these are the ten Real Madrid shirts that collectors keep coming back to.
How Nike conquered football: the full story
From a $16.95 boot that fell apart in the rain to dressing Brazil, Barcelona, and Manchester United. This is how Nike became the most powerful name in football.
Adidas 2026 World Cup kits ranked: every shirt so far
Adidas has rolled out their full 2026 World Cup collection ahead of the tournament in North America. We rank every shirt released so far, from worst to first.
Netherlands debut 2026 World Cup kits against Norway and Ecuador
Nike unveiled the Netherlands 2026 World Cup kits on March 23, and Oranje wasted no time debuting them in two friendlies. Here is everything you need to know about the home and away shirts.
Kappa and Juventus: the partnership that defined an era
In the 1990s, Kappa and Juventus produced some of the most collectible shirts in football history. Then came the Kombat bodysuit, and nothing was ever quite the same again.
Nike reissues the 2005-06 FC Barcelona home shirt
Nike has officially reissued the 2005-06 FC Barcelona home shirt, the jersey Ronaldinho wore during one of the greatest individual seasons in football history. Here is everything you need to know.
The 10 greatest away kits of the 1990s
Neon, paisley, abstract art, and pure chaos. The 1990s gave us the most gloriously unhinged away shirts in football history. Here are the ten best.
Why football shirt collecting is the new record collecting
Vinyl records. Vintage trainers. Football shirts. The logic of the passionate collector is the same, and the community that has grown up around shirts is one of the warmest in sport.
Welcome to ShirtSociety
ShirtSociety is now live. A platform built for people who take football shirts seriously, to collect, share, and connect with others who understand why a 1994 away kit can mean everything.